Information Management Case Study Example | Topics and Well Written Essays - 1750 words

Information Management - Case get wind ExampleUSSs major problems were evident in its order taking process. The orders were manual, imprecise and filled with errors there was no coherence among the different processors as they had their own tracking and order system. There fore USS was unable to make out each order as it was processed and delivered. The communication system employed between the different processors was a dialup system meaning that data processing wasted a lot of time, invariably forcing the company to take to large inventory, increasing its product cost. All such problems made USS un competitory in spirit of an some other(prenominal) producers such as POSCO, which was recently setup with the latest technologies.To fix these problems USS took rapid steps to improve their production system. First of all, they provided their customers to place theirs order online specifying the product, quantity, price, composition, size, thickness, and even legal transfer date f or their orders. The dottyware was developed so as to allow the customer to be able to see the cost as well as the delivery dates of their order, to allow them to plan accordingly for their business. It also allowed for messages from different processors to be translated much more(prenominal) quickly and more in effect(p)ly. USS also connected DecisionExpress software package from LiveCapital for customers which reduced its uncollectible debts. To further improve the accuracy of the order USS merged several other soft wares such as order fulfillment and later i2 Technologies. They also introduced soft wares such as iTrac to keep track of their shipments and Mechanical Item Generation System to regenerate orders for seize customers. USS also setup a subsidiary USS Engineers and Consultants, to sell these soft wares to assist other companies. To maintain its competitive advantage they only provide soft wares which are a version older than their current software (Bratislava, 2003 ). Results and Business benefitsIn 1996, when USS faced a disastrous situation of losing Ford Motor, USS identified that, in face of future competition computerization of the production system was a necessity. This direction allowed USS to be more efficient and more profitable. After the implementation of the software system USS required 3 work hours to produce a ton of brace, as compared to 4 hours in Germany and 4.8 hours in POSCO. Hence, USS was able to greatly benefit from strong economical conditions by supplying steel to United States, China and other countries (Michael Erman - 2007).ConclusionThe progress of U.S. Steel depends on the world demand for their products i.e. steel. As witness from the world wide economic shock, demand for steel and other essential construction material has plummet. Widespread closer of factories has significantly halted further investments, resulting in drastic drops of steel prices. USS has invested great sum of financial capital in refining th eir production cycle but in current times it will be very difficult to gain

Art and Advertising Essay Example | Topics and Well Written Essays - 2250 words

Art and Advertising - Essay ExampleThis essay Art and Advertising outlines the connection amid the business world and creative and what areas of overlap might exist between maneuver and advertising. We only have got to look at the commissioned work of the masters in the renaissance era to see the operate of the rich and famous patrons of the arts in their deeds. Going further back, we can examine how the kings and queens influenced the works of the artists in the classical and medieval eras. Therefore, it is perfectly logical to see how some of the best artists in limn times (including the top graduates of art schools) have been recruited by advertising agencies and media syndicates to work for them.In the modern world, art and advertisements seem to have the same purpose, i.e. to motivate and move people towards some form of action (Lee, 2000). In this respect advertising may be a more difficult art form than depiction or sculpture since it might be far easier for people to g ive off an emotion which be them nothing rather than loosen their purse strings and spend money on something which they might tied(p) not need at all. Given the times we live in, even things like the GUI (Graphical user Interface) design of a ready reckoner or the layout and graphics used on a website could indeed by accepted as a valid form of art (Brierley, 2002). Moreover, even the applications being used on the computer for productivity or entertainment can be art forms as exemplified by the computer gaming industry which now beats Hollywood in terms of monetary size (Wikipedia, 2006).

CRIMINOLOGY Essay Example | Topics and Well Written Essays - 2000 words

CRIMINOLOGY - Essay ExampleIt will be argued that both theories lack a raw material explanation of psychology or the human agents involved in criminal behaviour. Thus, while both theories formulate wickedness and deviance on a macro-level, they present problems on the micro level by not providing sufficient explanation for individual deviance. It will be argued that functionalism was a useful model in an date where society was less fragmented, while social skirmish continues to be a useful model because the material conditions underlying crime have persisted. CONFLICT THEORY The notion of action surmisal, is one and only(a) which is grounded or established in the elementary bolshy principle of the class struggle, p. crime as a legal definition of human manner is created by agents of the dominant class in a politically organized society Adler & Adler, Ed., 2000, p. 65. In Marxist terms, what Quinney argues is that the law essentially exists to serve the interests of the rul ing class. Conversely, deviance and the social construction along with the legal constructions of definitions of deviance, has the only agenda of protecting the interests of a particular group of people in society. That is, the interests of those who construct and often put on the law. ... 65 constructions of any given society. In these terms, it can be hold ined that this approach through material measures, is as well as empirical, and as such, this paper is arguing that it provides the most adequate theory in terms of an assimilation of conflict theory, differential association and labeling theory . In this sense, some more comments on the empirical details of conflict theory ought to be raised and examined. A good example of the empirical nature of conflict theory, and by empirical, it is implied in terms of employing a pronounced consideration of material conditions, is the notion of quality. As the author in question argues, the structure of power is also established throu gh wealth, and this represents property. In these terms, property is regarded as one of the most core or central rights within Western industrialized democracies. That is, if it is metropolis and property which are that which determine wealth and power, and in turn, there is a basic desire to maintain this, it follows that by strictly protecting property class interests or class conflict is perpetuated. Another classic component of the theory in question, anticipates how differential theory can improve upon this foundation. In conflict theory, one of the cornerstones for explaining law in terms of class structure, and power relations, is the notion of socialization. To maintain that there is in a sense, a coercive nature to law in the sense that there is a hold fast of the educated and class elite along with, on the other hand, an association which occurs similarly among the more impoverished classes. For instance, it is a statistic of the

Gangster squads movie technique Essay Example | Topics and Well Written Essays - 1000 words

Gangster squads flick technique - Essay ExampleGangster squad is a 2013 image base on a book by Will Beall and Paul Lieberman, the genre of a movie is a combination of action drama and crime. This movie is loosely ground on the spirit of a mo king known as Mickey Cohen a gangster based in Los Angeles who was also part of a Jewish mafia around the 1930s to 1960s. Reuben Fleisher being the director of the movie chose an outstanding number of very renowned actors who took the roles of various people to bring out the crime aspects the movie was based on. The perspective this movie genres could be related to movies that were produced earlier in time. Movies such as frequent enemy a movie played by Johnny Depp was released in the year 2009, also based on the criminal activities that were undertaken by John Dillinger around the 1930s. The two movies mentioned above both share grossness in that their elements reflect older movies such as the Godfather in relation to the techniques adap ted and the roles of characters.Mafia movie goes moxie as far as the 1940 where such movies as Capone were made. This movie was a black and white lease based on the life of Al Capone (Anastasia & Glen, 12). One similarity that could be denoted from the mafia movies is that they are majorly based on the events that took place in real life and the characters in the movies are a true reflectivity of the characters that existed.

Proposing a Solution to a Problem Essay Example | Topics and Well Written Essays - 500 words

Proposing a Solution to a Problem - Essay ExampleJust like a prisoner, Jessa had to comply with the order of business provided. Everything within the grounding follows a daily routine. As a residence of the Hospital, she lives most of her tone undermentioned the house rules.At age 31, Jessa decided that she had to leave the hospital so she could learn to deal with life outside a confined area. Since she doesnt know how to read and write and was enclosed in the institution for a very prospicient time, she encountered a lot of difficulties coping with the life situation in the community. Her long stay at the institution contributed most to her lack of self-confidence and fear of trying something new. She also had a problem dealing with other people.Jessa told us that many years ago she was invited to join People First, a social institution that provides support for people with learning disabilities. At first she was reluctant to accept the invitation. It was the terzetto invitatio n she received when she finally agreed to participate in the group discussion. The mission of People First is to remind all adults with learning difficulties throughout different state to become a confident self-advocate(s) through priggish teaching and guidance of the volunteers. (PAMONA, 2004)This group helped Jessa restore her self-confidence by simply attending the trainings that were provided to them. They were taught how to think positively and be confident about themselves. The self-advocacy skills were necessary to empower and encourage her not to give up on learning. They also provide her personal self-advice when necessary. The trusted people behind the People First were the main bloodline of inspiration for Jessa in taking the necessary steps such as making her own decisions in order for her to gain control over her own life.Self-Advocacy is very important in the life of Jessa because it make her realize that as a human being, we all have the right to be treated every bit with respect and dignity. (People First of Norfolk, 2007) In line with

General Motors (GM) Company - Case Analysis Report Essay

General Motors (GM) Company - Case Analysis Report - Essay Example interest remove any chart or table from the musical composition. Also, the following areas were non cover in the paper as I specified on my original instructionsSummarize the key good issues in the situation. Apply at least three of the ethical perspectives (teleology, egoism, utilitarianism, deontology, relativist, virtue ethics and Justice). Just two theories were discussed. go bad how the companys corporate culture that whitethorn have either helped to minimize the unethical demeanor or actually contributed to/ca employ the unethical behavior. Analyze how the companys corporate governance (overall guidelines, strategic decisions/actions) may have either helped to minimize the unethical behavior or actually contributed to/caused the unethical behavior.Based on the ethical perspectives (theories of ethical thought presented in the course), what are the key factors that should be addressed or considered in resolvi ng the legal/ethical issues identified in this case (as outlined above). List each ethical issue and then for each issue, the factors to be addressed or considered based on the ethical perspectives used above.Recommended corrective action recommendations need to be related to the ethical issues and the recommend approaches or policies are the approaches that the company, not the government, need to take.Recommend corrective actions for each of the legal/ethical issues outlined above. Provide supporting principle for each recommendations or intentness examples of the use of your recommendations as best practices.Recommend approaches or policies that the company send word take to help prevent these issues in the future. Provide supporting rationale for each recommendations or industry examples of the use of your recommendations as best practices.General Motors is a multinational company with headquarter at U.S engaged in the manufacturing and selling of trucks, cars and spare-pa rts. In the year 2007 alone, GM

Individual innovation appraisal- Concise written description of an Essay

Individual intro appraisal- Concise scripted description of an innovation- proposal and evaluation - Essay ExampleFor the innovation to existing in the grocery, availability of ceiling and implementation of sustainable market strategies will play a great parting. Through proper planning, goal-setting a decision-making, the innovation will go through thorough market testing. After its viability is established, it will be released into the market.another(prenominal) aspect that has contributed to its existence is availability of resources including human and financial resources. Without resources, it is impossible to get through with any innovation. oer the years, 3D has acquired popularity with more people being attracted to this kind of technology. The situation has forced entrepreneurs to develop new backup models. In recent times, most companies are raising capital towards tapping the growing demand and market for 3D (Taylor, 2014). The aim maintaining relevance drives them. The Mink is triggered by the level of profitability expected.The Mink is likely to be thriving mainly because of the much hype it has received from the general population. People are always attracted by anomalous and new ways of doing things. People also like to experiment even with things that they do not needs need. Marketing strategies that have been adopted to market The Mink will also ensure this success. Through advertising, the innovation is receiving popularity with more people embracing the idea every day. It is evident that advertising influences the success of a caper to a great extent. Through various exhibitions, awareness has been created regarding The Mink. Social media has also played a role in enhancing the popularity. The innovation is, therefore, likely to succeed. Furthermore, it is a common believe that women are impulse buyers profits are likely to increase since they are the main users of the innovation. Nonetheless, the cosmetic industry is doing well in the business market (Restauri, 2014). Most women use

Human Sexuality Reflection Paper Essay Example | Topics and Well Written Essays - 500 words

Human Sexuality Reflection Paper - Essay patternMy concentrations in Professor Fanellis lectures and reading course material, has challenged my intellectual capabilities, thus shifting me to the best level of understanding my own values and attitudes in relation to human sexuality.Learning about sexual learning is fun because by finding parts played by both stereotypes and gender roles in a society is not only of great importance, but to a fault of very great influential patronage of how someone may categorize and identify themselves. Boys identify themselves as being boys by acting and salad dressing like ones as well as liking a variety of things that boy likes. Those expectations offered to both manpower and women with regard to sexual behavior and gender role, seems to be very intriguing because it questions cultural expectations that is held for each sex. For pillowcase men and women are not only differentiated by their sex organism but also by their different occupations i n the society like a man taking care of the oxen while women taking care of the house and children. Furthermore, getting knowledge from psychological and biological perspectives provides me with a regulate of better understanding of how distinctive people can be and how they feel as well.After cover charge the topic called sexuality in young maturity date, I had really gained a wide knowledge involving lonely(a) sex, sexual fantasies of people containing distinct sexualities, sex with other such as touching, kissing, foreplay among others, various techniques and positions constitute in sexual intercourse and the three R,s, that is reflect, review and recite. Each of the aspects mentioned above is both fun to search and interesting to learn about and that is why this topic on sexuality in young adulthood was my favorite one in class. However, it was considered weird if boys did things that girls could do comfortable and vice versa. It was comfortable

Health Economics Essay Example | Topics and Well Written Essays - 500 words - 2

Health Economics - Essay ExampleHowever, as an industrial segment, this submarket appears to be shrinking the countries like the United States. Hence, increase competition appears to be the major problem of this submarket. Even somewhat professional websites such as CompleteLongTermCare.com (2012) do not consider the present situation has arisen due to increased competition. Rather, shrinking submarket is giving way to malpractices.According to Yahoo Inc. (2012), the long term care facilities have a composite value of 1148.9 as of 7th November, 2012. On this specific day, the amount of change was -0.26%, which means that the submarket is shrinking. If the entropy of past few years are analyzed, then we find that this submarket is shrinking since the global economic recession. simplification of service costs coupled with deterioration of service quality is a prominent problem assumption that in absence of competent healthcare services, public are suffering from chronic shortcomings to the system as a whole.There are nursing homes that are surprisingly cheaper than the others. They even offer great deals and promos which croup sound too good to be true. No matter how good their deals may be, always look on that they are cheap for a reason. Some nursing homes cost less because they offer less. (CompleteLongTermCare.com, 2012)Furthermore, a new study by the US Department of Health and Human Services (n.d.) indicates that at least 10% of the patients (who get admitted to a nursing home annually) are possibly going to stay there for at least the next five years and more. Like Europe, America may also be currently suffering from the problem of a vast population of senior citizens and old age groups. Strangely enough, although demands for tender loving care are thus poised to increase, quality of services are being preponderantly compromised (Saltman et al, 2006)The proposals enumerated above get out

Hazard and vulnerability Essay Example | Topics and Well Written Essays - 500 words

Hazard and vulnerability - Essay ExampleThe assumption that born(p) disasters are inherently and predominantly natural phenomena has tended to exclude the social sciences from consideration in much of the spending that is done in disaster preparedness. This is notwithstanding the fact that over the last twenty years a considerable literature on disasters has emerged from charitable geography, sociology, anthropology and (to a lesser extent) economics. For many years, social science has contributed to policy formation for disasters (especially in the Third World) finished the activities of many Non-Government Organisations (NGOs). The initial development of vulnerability analysis is then rooted in social science, and in a sense has constituted a political economy of disasters to the analysis of devastating events that are commonly associated with natural hazards. At its most simplistic, vulnerability analysis asserts that for there to be a disaster there has to be not only a nat ural hazard, but also a vulnerable population. more of the conventional work on disasters has been dominated by hard science, and has been a product of the prominence that natural phenomena arrest acquired in the disaster causation process. But this physicalist approach is also a result of the social formulation of disasters as events that demonstrate the human condition as subordinate to Nature.

Understanding people in organisation Essay Example | Topics and Well Written Essays - 3000 words

Understanding quite a little in organisation - Essay ExampleWorkplace structure tail end be described as the way individuals departments and managers in an organization work with each other to strain the laid out objectives at the study. The work place structure can be informal or highly complex depending on the size of the company. Small businesses commonly maintain simple workplace structures (Anderson, 2008). A simple workplace structure allows the leaders in that organization to have most of the control. The employees be unremarkably flexible and usually possess knowledge and skills to perform many different tasks. Medium sized companies usually have a functional workplace structure in place. The functional workplace structure is nonionic around specific job functions. The structure groups employees together depending on the duties they perform within the organization. The leaders are categorized by departments and each employee performs duties according to the area of ex pertise.Health workplace refers to combined efforts of the employers and the employees to support and come on health lifestyle habits and making healthy choices at workplace. A healthy workplace is one where people are safe, healthy and are happy to come to work. A healthy workplace can be created by developing health-related policies like no-smoking policies. It is also important to develop and encourage activities that promote team work. For instance, approach shot up with team related extracurricular activities like participating in walks for a good induce can also go a long way in promoting a healthy workplace environment. Another way of developing a healthy workplace environment is by organizing talks by health professionals who can advise employees on some issues affecting their health like alcohol sophisticate or smoking (Scott, 2007).A healthy workplace is characterized by the way employees relate with each

Business Intelligence Solutions for chosen organisation Essay

Business science Solutions for chosen organisation - Essay ExampleIn 1987, there was a public issue of 720 zillion shares offered to 1.2 million shareholders and its shares are now listed with London, Toronto and New York stock exchanges. The public issue was a great victor as BAs shares were oversubscribed more than than 11times and its share price step-upd by 68% on the offset day of trading.Today, BA is the number- angiotensin converting enzyme of the globes major premium airlines. Now, BA has flight operations to more than four hundred destinations globally. During the year 2013, BA reported a revenue of 11,421 million as compared to 10,827 million, which is an increase of 5.5%. Likewise, BAs profit after tax has also soared significantly in 2013 as it reported 284 million as compared to 114 million in the year 2012 which is an increase of 149.1%.Business Intelligence (BI) is one of the very few provinces in the IT sector to have stayed resilient even during the recent economic downturn, as business organisations like BA has employ the BI technology, mainly to minimise their costs and to optimise their flight operations. Thus, even during the phases of economic meltdown, BA has started to employ business intelligence tools to assist it to confront the economic turbulence. For instance, by using 3D visualisation, BA can recognise and remedy its inefficiencies. Further, BI helps BA to match its own data with that of external sources much(prenominal) as credit checks. During the current economic crisis , as a cost cut initiative , BA has reduced its spending on IT by a third in 2009 but its BI was one area, which was not touched upon and this shows the priority to BI by BA (Binning 2009).There is a compelling wishing on the part of BA to introduce BI technology to sort out the issues such as cut-throat competition , poor employee relations as represented by a number of flash cabin crew strikes , to address how to improve its cargo revenue as it fel l by6. 5% due to elongated weak cargo market in 2013 and is witnessing the impact due to both interest

Analyzing the Market Research Paper Example | Topics and Well Written Essays - 2000 words

Analyzing the Market - Research Paper ExampleThe paper concentrates more than on factors that influence demand and supply, discusses the price elasticity of demand that produces a kinked demand curve in the oligopolistic airlines service disputation, and the point of equilibrium. It also describes the benefits of the intellectual property (patents and trademarks), and how it protects the owning airlines in their operations. It finally includes the introduce factors used in generating airline operate. Keywords Passengers, Airline, Flight, Demand Supply, Price Elasticity, Oligopoly, Product specialisation, Trademark, Patent, Pricing Strategy, Competition, Market Introduction The achievement or failure of airline services depends well-nigh critically, with the established efforts to attract and retain customers to their services. Several airlines get under ones skin failed before, near able to rise up again, others still struggle to cover losses while near of them end up mergi ng with other well performing airlines. The entry into the airlines business is not plainly difficult in a field considered to be an oligopoly market, but maintaining and thriving while in competition with large airlines is quite a challenge. Providing airline services require a keen and clear system in management and operational activities, to facilitate the services required by the passengers in time. It is therefore a core factor that any airline should build good relationships with their customers as a marketing strategy, so that their future long term salaryability can be safeguarded, by retaining more customers and influencing the choice of most undecided passengers in the market. The airlines reputation, ticket prices, safety record, possible delay times, and services provided (ranging from disparate travel classes and the associated beneficial facilities, services by the cabin crew) among others, influence the customer preference or enjoyment with an airline, and genera lly its performance in the market. Airlines Services Market Competition Competition in the airline industry is very high and sensitive, such that with the high fixed costs in their operation, the profit margins are usually low. However, the competition and profit margins may vary with the small changes brought about by the sizes of the airlines, the electrical capacity of the aircrafts, the routes served by airlines, means of customer attraction (such as the in flight services) and discounted fares, which make it possible for some airlines and their services to have a competitive advantage over the others. According to Papatheodorus, the modern airline services competition arises from the differentiation or the best cost provider strategy, while considering the marketing initiatives and the economic advantage, to realize they consistently provide the service in the market place (2006). Airlines both large and small, whether providing long drag and short haul services struggle to retain and add a market share. Large airlines may compete against others through its popularity, and if it has a good safety record, or high quality services, it makes it worse for its small rival companies. Most of the times, competing airlines have used generic strategies to achieve their fair share in the market. Differentiation has been a major factor among airlines, as

Follow That Dream Essay Example | Topics and Well Written Essays - 1000 words

Follow That imagine - Essay ExampleThe article Free to innovate by Christine Canabou illustrates how one company, the Fallon, experienced substantial changes in its life after being purchased by the global advertisement giant Publicis Group SA. Notwithstanding its chairman fears for the employees to be left their home because it was sold out, the company made all possible to prove that its individual was not going to change. And the company showed that by creating a manifesto that called for breakthrough ideas, such as to unlock the entrepreneurial hostages within the agency. New ideas were transformed into a full-blown company initiative- a stargaze Catchers that gave employees license to be a little selfish and make their dreams come true sooner. One stratum after the initiative was launched, hundred staffers achieved their dreams (visited museums, ran with bulls etc.). The acquisition was as a strategic move the target of which was to jockstrap to achieve ambitious goals th at the company could not probably achieve on its own. Today Fallonis a full-service advertising agency with the headquarter in Minneapolis with numerous awards and open marketing boundaries, intranetwith the same companys quirky humor, full-fledged division of synergistic consulting group and redesignedflagship office that brought a new way of working and grouping people.The article shows the overall despotic picture of the acquisition and does not show any pitfalls that usually happen within the organization. The acquisition is active a change and it is obvious that the Fallon agency had certain changes in the top team. New arrivals and changes in the administrative efficiencies could not stay unnoticed by the staffers. While top teams work closely on mainstay areas in order to improve them, the other areas may be left inactive. While acquisition offers the opening night for entering new markets and expand the company with its portfolio, some cultural issues may cause problems

Revoltionary War Essay Example | Topics and Well Written Essays - 1000 words

Revoltionary War - Essay characterThe preliminary development of British was to invade Hudson Valley, as New York was crucial place to fight. The internal clashes betwixt British Generals gave enough time to the American forces to formulate decisive battle strategy. Along the Hudson River, American forces schematic their defensive camps. It is known as Bemis Heights. The standings of Americans on Hudson River were dominant as they built their camps on height. The shortage of supplies was a big problem for the British forces. The strategic positioning of American forces was the turning point of this battle.The British formulate was to bring armed forces from the North Side of New York. The British commanders believed that they will not only recognise New England from American Colonies barely they will also take in charge of Hudson Valley. British soldiers led by General Burgoyne, had to take strong place on the river because their supplies were coming from that region. American s had full enclose over the river due to which British were trap. The shortage of supplies created chaos among the British2.To slow down British advances, Americans designed itsy-bitsy group of troops to attack British from different regions. Burgoyne formulated another arrangement to chuck aside American forces, but Americans sooner recognized British plans. British forces waited for help from New York City but got no response.Fierce fighting took place in which British and their allies faced historic defeat. Burgoyne was left over(p) with no option except escaping from these dreadful circumstances. They were unable to flee as General Gates host encircled British forces. Burgoyne had no other option left except to surrender on seventeenth October, 17773.The strategic planning of Americans and their allies led to this astonishing victory. The American Commodores also had slight disagreements with their allies affectionateness commanders, but they settled sooner. The positionin g on Hudson River changed the

JPMorgan Chase Essay Example | Topics and Well Written Essays - 1250 words - 6

JPMorgan Chase - Essay ExampleIn the last section the screen will shed light on software automation in online banking transaction. According to Securities and Exchange relegating (2013), its purpose of existence is to protect the interest of investors, facilitate capital formation and maintain a unbiased and fare market. Research scholars such as Kamin and DeMarco (2010) and Hill (2010) have pointed out that SEC plays much bigger role in comparison to CFTC when it comes to saving the interest of investors. Hence in this essay, the researcher will but focus on control mechanism of SEC in order to discourage banks and financial institutions from involving in high risk gambles in primary market and securities. SEC has created two divisions such as divergence of Trading and Markets and Division of Investment counseling in order to create a fair a transparent market and protect interest of investors (Securities and Exchange Commission, 2013). ... mechanisms of Trading and Market Div ision and Investment Management Division of SEC to protect interest of investors can be summarized as, 1- incorporating financial integrity program to diminish conflict of interest between broker-dealers, 2- reviewing policies to identify and punish fraudulent activities of banks and other companies, 3- assisting the Commission to establish a fair security market and 4- monitoring the actions in commodity market, 5- reviewing the investment adviser filings and 6- assisting Commission to go for law enforcement against companies and banks falsifying the financial results (Securities and Exchange Commission, 2013). SEC has also investigative arm which conduct investigation on following charges Omission or misrepresentation financial results or crucial security info Manipulation of market prices of securities Defrauding customers fund Insider trading of market information On the al-Qaida of above mentioned guidelines, control measures and legal enforcement actions, SEC take actions in order to prevent high-risk gambles in securities in the field of banking operation and security exchange. Elements of contracts include various items such as, 1- An Offer- willingness of parities to enter into bargain, 2- An Acceptance- acceptance of checker mentioned in by both parties, Purpose- purpose of the contract must be legal, 4- Mutuality of Obligation- mutual agreement of the condition and obligation between parties, 5- Consideration- there must consideration of benefits among both promisor and promise and 6- deduction of Subject Matter- all the conditions must be clearly defined in the contract so that everyone relate in the contract can understand it. However, the nature of contract between banks and customers is purely based

Theory as a Bridge between the Personal and the Public Essay Example for Free

Theory as a couple between the Personal and the Public EssayIn his seminal work called Sociological Imagination, C. Wright mill attempts to shed light on the processes and patterns through which individual troubles and public issues are closely related. For Mill, sociological compend is the key to understanding the dialectics between personalized troubles and public issues. II. What Constitutes the Sociological Analysis? The epistemological premise of sociological enquiry is based on its ability to understand the concrete nature of personal troubles in the analysis nature of public issues.In other words, sociological analysis in its ontological position is an generalisation of the overarching phenomena. According to Mill, sociological imagination is constituted by the ability to see through the core of the amicable and the soul of the personal and the complex interactions between them, while without being blinded by any. Based on this idea, Mills (2000) points out that the most fruitful distinction with which the sociological imagination works is between the personal troubles of the milieu and the public issues of social structure.As an individual, one would experience his/her problems as personal hardly such problems still may well derived from the general problems from within the society. Therefore, sociological imagination has to give its receivable to both the larger social forces and the individuals and groups. It is the mutually interactionist nature of both social forces and individuals that matters. Behaviors are not barely shaped by the social forces, but also individual actions in addition influence the course social dynamics.III. Conclusion Sociological imagination is always interactive. It demands a balance of approach in looking at the specific problems of individuals as they often closely assembled to the wider social context. On the other hand, the social context too is necessarily linked to the actions and behaviors of individuals and groups. Reference Mills, C. W. (2000). The Sociological Imagination. 40th Ed. New York Oxford.

Accident Prevention Program Essay Example for Free

Accident Prevention Program EssayThe mission is made up of management-designated representatives and nonpareil employee-elected representative separately from the office, factory and outside sales divisions of our company. Employees in apiece division depart elect from among themselves a representative to be on the committee. If there is only unitary volunteer or nomination, the employees will approve the person by voice vote at a short coming together called for that purpose. If there is much than one volunteer or nomination, a secret publisher ballot will be used to elect the representative. Elected representatives will overhaul for one category before being re-elected or replaced.If there is a vacancy then an election will be held before the next scheduled meeting to fill the balance of the term. In addition to the employee-elected representatives, management will designate no more than three representatives but a minimum of one who will serve until replaced by man agement. A chairperson will be selected by majority vote of the committee members to each one year. If there is a vacancy, the same method will be used to select a replacement. In addition to the committee responsibilities explained above, duties of prophylactic committee members includeA monthly self-inspection of the area they represent communicating with the employees they represent on safety issues and Encouraging safe work practices among co-workers. The regularly scheduled meeting succession is 730 am for one hour on the first Thursday of each month, at the employee lunchroom. This may be changed by vote of the committee. A committee member will be designated each month to keep minutes on the attached minutes form. A copy will be posted on the employee bulletin board after each meeting. After being posted for one month, the minutes will be filed for one year.The minutes form contains the basic monthly meeting agenda. (Customize by adding any additional safety committee infor mation that you may switch and/or deleting any that do not apply to your company. ) Employee Safety Meetings (Optional for employers with 10 or fewer employees or employers with 11 employees or more who are segregated on different shifts or work in widely dispersed locations in crews of 10 or less) All employees are required to attend a monthly safety meeting held on the first Thursday of each month in the lunchroom.This meeting is to help identify safety problems, develop solutions, review incidents reports, provide training and evaluate the effectiveness of our safety program. Minutes will be kept on the attached minutes form. Meeting minutes will be kept on file for one year. (Customize by adding any additional Employee Safety Meeting information that you may have and/or deleting any that do not apply to your company. ) Hazard Recognition Record Keeping and reassessment Employees are required to report any injury or work related illness to their neighboring(a) supervisor regard less of how serious.

Animal Experimentation Essay Example for Free

Animal Experimentation Es rate afterward deep esteem and research about fauna test issues, this problem heated public opinions and took them to debates on media, news, etc. Animals were non experimented in order to find out potential treatments for patients, scientists as well used them for interrogatory cosmetic or explore their functions. Because opponents bank carnal examen is cruel and ill-gotten and a lot of fight, protests, reasons against it, so e very(prenominal)one tense up to decrease the number of animals used in studies and finding alternatives. But proponents indicated the colossal list of medical advances do achievable with the help of animal research. They assumed that technological advances testament never be able to dependably replicate completely of the uses of laboratory mice and other creatures. First off lets get through a hardly a(prenominal) basic facts. Animal testing costs over $136 billion dollars annually for the American public, so anima l testing is actually very expensive. There are almost 400 known alternatives for animal testing being considered. Only 2% of human diseases are recorded inside of the animal kingdom. Everyone, whether they are for or against animal testing, are very biased about their ideas that I will also branch you about the valuable things that are generated from animal testing. umpteen things such as cleaners, pesticides, and herbicides are tested on animals to make headway sure they are rubber as well. There are more several(predicate) kinds of tests for different things. For example dogs are used for cardiovascular work. Now lets move on to all of the awful things approach from animal testing. I tactile sensation that animal testing is definitely giving us instruction exclusively it is non worth it for all the pain the animals are experiencing. Some of the animals are not properly anesthetized. In fact, almost ten percent arent and 9 % of the ones who are die.I believe that these laboratories are not apply the animals to the full extent anyway because all of the drugs that live through animal testing either accidental injury or kill human beings 61% of the time. Is that the kind of results that should be coming out of this, especially since 33 animals die in a laboratory every second? Some scientists even will say that they believe that rats and mice dont matter because they dont live very long anyway, but I believe that they shouldnt take what niggling life they ware away from them.We can not be completely sure if animal testing is very efficient either because 83% of tested products are found to e metabolized differently with humans and animals. Also a group of scientists tested on animals to see if they got lung cancer from smoking and they didnt, so is it safe to use them for our tests. It is also proven that cats are allergic to Advil. Animals also generate high levels of depression and judge from being contained inside of small cages. Did you kn ow that 5 to 25 % of all drugs that come from animal tests that pass and then are later found to be bad are thrown away. Is it really beautiful for the animals if they have to give their lives and then we only throw away everything that comes out of it?A lot of scientists have come to the conclusion that animal testing is outdated anyway and they should consider more modern testing. They believe that we should be looking more into computer programs especially since you dont have to wait nearly as long for results and it is much cheaper. Animals must feel the same amount of pain we humans do some ability say otherwise because they dont understand that the animals may be more intelligent and emotional than it seems. Most scientists feel that they get better results and they can be more confident from the amount of data that arrives after a human based test.Even though scientists feel this way I still dont think that we should bear human tests either. It is also a proven fact that most scientists who do animal tests have very high levels of guilt and sorrow even though animal facilities work very hard to make sure the scientists dont sour emotionally connected with the animals. Some great deal, including me, might even say that animals have become the slaves of our generation and we need to fix that. Just because they are inferior doesnt mean we should pick on them. In fact you dont see the smart people in America picking on the dumber or poorer people by subjecting them to tests.About 99% of all physicians have agreed that animal testing has played a great roll in medical advancements. About 97% of those physicians support animal testing. So if all of these very well educated people believe that we should keep it, should we really get unfreeze of it? After all, animal testing does help us find out answers for our medically related questions without us having to detriment humans but we shouldnt have to harm animals either especially since there are so man y alternatives. But that is a big problem for some countries were they feel it is immoral or it has been made illegitimate to use a drug without it having been tested on an animal.In some countries they have to be tested on two different types of mammals. Most people who are against animal testing, including me, say that animals are not very much like us internally. The people for animal testing could struggle that they mostly just test the living patterns that occur when taking a certain drug that is being tested alternatively of going deep into the body where it actually would make a difference. As proof, animal testing has devoted us cures for Polio, Herpes Simplex, Hepatitis B, Rabies, Malaria and Mumps.Dont get the impression that the humans are selfish and they only use they results for themselves, scientists also use the results for medical advancements on animals. Also, we probably wouldnt be able to get as much information without animal testing. I believe that this is t rue, and computer programs will not give as many results, but they display results more quickly. Therefore, given time, computer programs may be just as effective. They also argue that the scientists try as hard as they can to make their experiments the least painful as possible.Many large organizations including a British organization called RDS have filed tests to find out about the claims against animal testing and they have found some of them to be false. Though the information in the above paragraphs give a strong argument I still believe that it should be abolished. I have found animal testing to be cruel and wrong. I hope that you have too, because without the peoples permission animal testing will never be properly stopped. I hope that you will make the right decision so that we can take a step towards establishing a more peaceful America and getting rid of one dreadful thing at a time.

Working arrangements at Richer Sounds Essay Example for Free

Working arrangements at Richer Sounds EssayThe majority of the people Richer Sounds employ ar employed on a permanent basis. All these people are issued with a written pressure of employment. Permanent run forers are given a 20 day paid holiday each year, this add after six years by 1 day extra holiday per year, so if they pass for 10 years they can get up to 25 geezerhood paid holiday a year. They are also entitled to sick pay, where they allow be paid their normal wage for the graduation 10 days, so half of the wage for the next 20 days and after 30 days they give need to claim for government statutory sick pay. People who come to work on a temporary basis wouldnt be issued with a written repress of employment. Temporary employment is chief(prenominal)ly done during busy periods such as Christmas, where colleges will be employed for a short cartridge holder and their work will end as soon as the sale period is over.Most colleagues in Richer Sounds work full time a lthough their hours vary, because not all stores move over taken the new working arrangement, which is to work from 12 noon to 7pm. A normal working week will be a make out of 42.5 hours per week and for the stores who devour changed to the new working arrangement it will be less.Contract of employmentThe contract is a written legally binding document provided by the employer for employee, the contract states in detail of what the employees monetary value and conditions are.The terms of employment for colleagues in Richer Sounds are that they obey the rules of employment and codes of conduct these are the two main and most important terms in Richer Sounds. The rules of employment are split into two sections. Section A are rules that Richer Sounds have decided for the compevery and section B are rules for the colleagues of Richer Sounds. Richer Sounds Advertise for new colleagues by advertising their vacancies within every edition of the in-store catalogue and website.Usually the se vacancies are for needs of new gross revenue person or need of new employees to work in the departments. This generates ongoing applications (CVs) from m any interested people. If in that location are no vacancies at the time, then the company keeps a record of all the people who have applied for Richer Sounds, for a max of six months. These adverts saves the company major amounts of money, because if they were to publish it on the newspaper then they would have to pay a certain amount of money to the newspaper company, at that placefore the idea of issue vacancy adverts on their catalogues and website is a really good way to save money. If the company doesnt receive any phone calls or reply from any people regarding an interest in the job, then the company will have to publish the ad in the newspapers, this way a wider range of people would be commensurate-bodied to view it.Colleagues in Richer Sounds are also advised to introduce his/her friends or relatives to the busine ss however these applicants mustiness also follow the same rules of the application process as all others do. Richer Sounds Advertise for new colleagues by advertising their vacancies within every edition of the in-store catalogue and website. Usually these vacancies are for needs of new gross revenue person or need of new employees to work in the departments.This generates ongoing applications (CVs) from many interested people. If there are no vacancies at the time, then the company keeps a record of all the people who have applied for Richer Sounds, for a max of six months. These adverts saves the company major amounts of money, because if they were to publish it on the newspaper then they would have to pay a certain amount of money to the newspaper company, therefore the idea of publish vacancy adverts on their catalogues and website is a really good way to save money. If the company doesnt receive any phone calls or reply from any people regarding an interest in the job, then the company will have to publish the ad in the newspapers, this way a wider range of people would be able to view it.Colleagues in Richer Sounds are also advised to introduce his/her friends or relatives to the business however these applicants must also follow the same rules of the application process as all others do.

Six Basic Strategy Essay Example for Free

Six Basic Strategy EssayA Broad Differentiation strategy maintains a presence in both segments of the market. Competitive advantage is gained by distinguishing products with an excellent design, high awareness, and easy accessibility. RD competency is developed that play alongs designs fresh and exciting. Products keep pace with the market, offering better size and performance. Prices are above average. Capacity is expanded as higher demand is generated.Mission assertionPremium products for the industry our brands withstand the tests of time. Our primary stakeholders are customers, stockholders, management, and employees. Tactics Research Development We impart keep our existing product line, and introduce at least one more line, maintaining a presence in both segments. Our goal is to offer customers products that match their ideal criteria for positioning, age, and reliability. Marketing Our company give spend aggressively in promotion and sales in both segments. We want eve ry customer to know somewhat our superb designs, and we want to make our products easy for customers to find. We will price at a premium. Production We will grow capacity to meet the demand that we generate, avoiding second shift/overtime when possible. After our products are well up positioned, we will investigate modest increases in automation levels to improve margins, but never at the disbursal of our ability to reposition products and keep up with segments as they move across the perceptual map. Finance We will finance our investments primarily through stock issues and money from operations, supplementing with bond offerings on an as needed basis. When our cash position allows, we will establish a dividend policy and begin to retire stock. We are somewhat uncomely to debt, and prefer to avoid interest payments. We expect to keep assets/equity (leverage) between 1.5 and 2.0. We measure performance in terms of market share, market cap, ROA, and profits.

Benefits of Drinking Coffee and the Benefits of Green Tea Essay Example for Free

Benefits of Drinking Coffee and the Benefits of Green Tea EssayCompare and business line the benefits of imbibinging hot chocolate with the benefits of green tea? It is nice to have a cup of hot drink in the morning, there are many options which to choose, such as coffee and green tea, two notable drinks in the world. They have different effects on clay, and could prevent different kind of diseases, one proportion thing is both of them contain Caffeine. Coffee could effects on body, prevent diseases and contain vast caffeine. Your heft strength will be stronger after you drink coffee because of caffeine, coffee couldnt introduce you fatter, precisely if you put sugar into your coffee, it will make your stature fatter, and almost everyone put sugar in theirs coffee. tally to Brian Fung (2012, July 3rd), We are learned that coffee can protect your heart, reduce the risk of prostate and breast cancer, and admit the risk of fibrosis among those with fatty liver disease. Dr ink coffee is not a preferred option in the lead you go to bed, because of the caffeine, it could stronger refresh you, so it better to drink it in the morning. Green tea could make you body slim, prevent diseases and contain caffeine. An antioxidants called catechins was found in green tea, it could inhibits the cholesterol produce, decrease the cholesterol content could make you body wellnessy.According to Leslie Beck (2011, July 5th), Its a beverage thats touted to boost metabolism, prevent cancer, ease arthritis pain, even fight alveolar consonant cavities. Now, new study findings suggest theres one more reason to drink green tea It lowers logical argument cholesterol. If somebody was drunk, green tea could help you get out of that bad condition because the caffeine that in green tea could boost metabolism. In conclusion, different people have different opinions, both coffee and tea is benefit for us. So what drinks is not important, the important thing is to understand yours elf and find an appropriate drink.ReferencesFung, Brian. (2012, July 3rd). The parapraxis for Coffee All the latest research to defend your caffeine addiction, in one place. The Atlantic . Retrieved from http//www.theatlantic.com/health/archive/2012/07/the-case-for-coffee-all-the-latest-research-to-defend-your-caffeine-addiction-in-one-place/259404/.UGODjDyjSBw.email Beck, Leslie. (2011, July 5th). Why green should be your cup of tea. The Globe and Mail. Retrieved fromhttp//www.theglobeandmail.com/life/health-and-fitness/why-green-should-be-your-cup-of-tea/article4210709/

Price, Consumer Behaviour and Marketing Activities Essay Example for Free

Price, Consumer Behaviour and Marketing Activities set aboutFerraris argon a luxury good, known for their performance and prestige with legal injurys of up to 500,000. In this study at that place pull up stakes be an effort to evaluate if a Ferrari would still be as delectable if it was obtainable at 20,000. To do this we must examine the relationship between the deportments of consumers and price with a further interrogation of marketing activities. Firstly we need to define what consumer demeanour, price and marketing activities are, by construeing the consumer we nooky thusce create harvestings that meets their wishes and needs which is vital in achieving success. An positionigation of the Utilitarian ( cerebral) intake model will conjoin allowing the identification of driving factors that affect consumers decisions.This allows the introduction of Pricing, viewing towards perceived look and respect. The contrasting voluptuary view allows the introduction of socio-psychological factors on consumer behaviour such as personality and social class. We must value our level of social occasion with the product and what factors this may cause. This will allow us to fully appreciate whether the form in price will result in the Ferrari still macrocosm as desirable as when it was at a high price.The study of consumer behaviour is the study of the processes involved when individuals or groups select, get, use or dispose of products, service, cerebrations or experiences to satisfy needs and desires (Soloman et al, 2002, p4). Therefore by studying what factors affect how and why consumers plant these consumption decisions, marketers may be able to understand and in that respectfore adapt to these decisions. Consumer behaviour incorporates ideas from many distinguishable disciplines such as psychology, sociology and economics. (Schiffman and Kanuk, 2000), in a marketing context we take none of all these concepts and yield to come to a b alanced answer. A full examination of consumer behaviour looks at how consumers maximise their utility(prenominal) (satisfaction) based on a cost-benefit analysis of price and product scarcity, this was thought of the Utilitarian or shrewd way of behaviour. (Baines et al, 2011). The key determinant is that the functional benefits must be greater than the costs expended.Very frequently we would class the cost expended as being the price paid for an percentage point, this is a difficult term to associate but is best explained by Baines, Fill and Page (2011), (p331) we consider price as the amount the customer has to pay or ex qualify to receive a good or service. This however fails to rear that how consumers perceive a price-as high, as low, as fair- has a strong influence on both bribe intentions and purchase satisfaction. (Schiffman and Kanuk, 2000, p 144). For example a passenger who paid 1 for his Ryanair flight will find out more satisfied one who paid 71 due to purchas ing at a later on date. Here we look at whether a Ferrari is still as desirable at a disdain price, to do this we must examine how customers affect to a change in prices, known in economic terms as the elasticity of demand. This measure how much demand will shift as a result of a change in price. To do this we can look at how in clear-sighted thinking consumers wish the benefits to outweigh the costs, the benefits of buying a new Ferrari may be the quality and value you get for the price you paid.However as each person has a different wished level of quality we use the term perceived quality, often based on educational clues that they associate with the product (Schiffman and Kanuk, 2000, p145). feeling at the relationship between the perceived qualities and pricing often it is thought that price reflects quality (Baines et al, 2011). This is challenged by the aspect we take our perceived quality from many cues, non just price, such as more extrinsic values such as brand imag e. Therefore it can be classes that consumers use price as a surrogate indicator of quality if they have little or no culture to go on (Schiffman and Kanuk, 2000, p150). The idea of brand image as a cue introduces the more voluptuary concept of feelings, desires and perceptions into the consumers decision.As already discussed prices and quality are not measured in strictly rational terms they encompass our perceptions of the product, price and measure of quality. Our perceptions are personal to us and it is vital for marketers to understand what factors may affect these perceptions. To do this we must understand how consumption may be irrational (voluptuous) involving the multi-sensory, fantasise and emotional aspects of consumers interaction with products (Soloman et al, 2002, p37). This view stresses that we purchase products because of how they make us feel or look to others. This is sometimes classed as emotional or socio-psychological buying (Baines et al, 2011). The stark difference between utilitarian and hedonic consumption can be seen in the process of proposition acquisition.We haul up a motive for getting the product this may be out of functional (rational) or desire (irrational) means. We then gather information on the product drawing up a shortlist of brands, followed by an evaluation of the proposition. When it comes to the purchase of the item it is important to consider the personal importance a person attaches to a given communication put across (Baines et al, 2011, p 90) this is classes as the persons involvement. As discussed in Fill (2009, p174) the characteristics involved with involvement can be seen in three phases, that of contextual elements, the influencers and the outcomes. Our level of involvement with a product can breeze a role in the price fairness we perceive for this product. At states of low involvement where the purchase suggests little risk to the consumer (Fill, 2009, p176) we require little information and use past experiences to make our decisions.However at high levels of involvement where, a consumer perceives an expected purchase that is not only of high personal relevance but also represents a high level of perceived risk (Fill, 2009, p 176), consumers will invest a great deal of time researching the item to reduce the perceived risk and will draw on extrinsic information and may draw more on hedonic terms. The relationship between price and involvement can be seen at both levels, at low levels price allows individuals to eliminate between low-involvement purchase decisions as price, packaging, and point of purchase displays and promotions work together to cue and stimulate an individual into trying a product. (Fill, 2009, p 180) At high levels of involvement price is not such a determining factor, with other factors playing a more significant role.Involvement does not juts affect the importance placed on price it also affects how a product is marketed to the consumer. This raises Ratc hfords (1987) thoughts of involvement being linked with feeling and thinking. He sought to think how throng thought about products and class them as high/low involvement and whether they were a product you bought rationally, what you thought of the product, or irrationally, how the product made you feel.In this instance the purchase of a Ferrari which would have been a high involvement/feeling product there is a need for emotional advertisement (Baines et al, 2011, p91). With the shift in price it can be argued that the product has now became a high involvement/thinking product so more informative advertising is needed. Further links between price, consumer behaviour and price can be seen in Fill (2009, p 181) arguing that at low levels of involvement consumers will decide upon their usual brand until they notice a price promotion ,this then may be become there habitual buying pattern.As discussed earlier at high levels of involvement, more emotional and informative advertising is used there are many reasons for this including that factors such as lifestyle, social class and personality can all affect our hedonic consumption. In the sphere of personality there are three main blastes. Firstly the psychoanalytic approach Freud outlined how we are driven by subconscious drives in three parts our ID, Ego and Superego. It is argued that authentic products are bought to fulfil our needs and urges such as the purchase of a Ferrari. The reduction of price may then not allow us to fulfil this urge. A differing approach is that of Trait theory, where we are sort by our types of personality. The purchase of a 500,000 car may be seen as fulfilling one personality type, by reducing the price to 20,000 the market segment may change and as car manufacturers market products on the basis of personality types (Baines et al, 2011, p96) this may change the whole marketing process and the way this process is presented.The last(a) school of thought is the Self Concept Approac h that we buy goods for the brand they represent and its relation to the emptors perception of their own self-concept or personality.(Baines et al, 2011, p96). In this model it may be argued that price is a determinant factor as we may buy to show we can pay high prices to others. Added to this is the idea that the brand gives you a self-image therefore a change in the price can affect the stigmatisation and may lead you to a different purchase decision. The price change may also change what reference group a Ferrari would belong to it may no longer be an aspiration so may become less desirable. The change in price may however be dear when looking at consumer behaviour in relation to lifecycle and social class.Focussing on lifecycle we hypothesize that people in the same details of life purchase and consume similar kinds of products (Baines et al, 2011, p108), a500,000 Ferrari may fall into the stage of empty nest 1, where there is large disposable income, the shift downwards in price will allow a Ferrari to become more accessible to different stages of the lifecycle, thus reservation it more desirable to these groups. To conclude pricing, consumer behaviour and marketing activities are all linked. By determining whether the consumption is either rational or irrational we can investigate the level of involvement one may have with that product.This then allows us to look at how perceived values, price and quality link with the way the consumer behaves. As consumer behaviour study evolves from early emphasis on rational choiceto a focus on seemingly irrational buying needs (Holbrook and Hirschman, 1982, p132) we are able to investigate other factors that may relate to consumer behaviour such as lifestyle, social class and what level of involvement is involved. As we can see in rational decisions there is a link between price and behaviour, with the benefits outweighing the costs, the same can be verbalize at decisions of low involvement. However other extr insic factors have to be considered when making higher involvement decisions. The decrease in price therefore may make the Ferrari more desirable if you are making the purchase at a low involvement level however at a higher level other factors need to be considered to give a true representation of its desirability.Reference joustBooks and EbooksBaines, P. Fill, C. Page, A., (2011), Marketing, 2nd ed., Oxford Oxford University Press Fill, C. (2009), Marketing Communications Interactivity, Communities And Content., 5th ed., Harlow Pearson Education Limited Schiffman, L,G. and Kanuk, L,L. (2000), Consumer Behaviour, 7th ed., London apprentice Hall International (UK) Limited Solomon, M., Bamossy, G., Askegaard, S. and Hogg, M. K. (2006) Consumer behaviour a European perspective, 3rd ed., Harlow Financial Times. Lecture NotesC18FM1 2012/2013Online JournalsHolbrook, M, Hirschman, E (1982),. The Experiential Aspects of Consumption Consumer Fantasies, Feelings, and Fun, Journal Of Consu mer Research, 9, 2, pp. 132-140, Business Source Premier, EBSCOhost, viewed 22 October 2012.

The Effect of Family Problem Essay Example for Free

The Effect of Family trouble Es evidenceLets take a divorce as an example. This always affect scholars. Ive seen the initial withdrawal, uncertainty and depression, scarcely if the parents are in mutual agreement when it comes to their tike then the child is able to cope better. In terms of performance in school, usu all toldy there is a drop in human bodys as the child deals with whats going on at home. Grades improve as time goes on and the child accepts the situation. On the different hand, I have seen a divorce so bad that it puts the child right in the middle. there is no mutual agreement for whats best for the child. The mformer(a) wants things her way and the father his. They cant bear the mussiness of each other, even if it means meeting for the sake of their child. This makes it in truth hard for the child and for the school that has to take hold for both parents separately. Two parent teacher conferences, cardinal copies of report cards, two of everything beca use the parents cant agree to share. This is very sad indeed.The child seems to be handling it soundly, but there is some hesitation, some shyness among other children and the child doesnt seem to be performing at full potential in school. The child doesnt say much about it and you just know the child is holding all emotions back. Makes you wonder what the parents are thinking. This was two years ago. Recently I got a title from one of the parents representative, it went to voice mail. The rep wanted my popular opinion on the behavior of the child when in the custody of the other parent. I have yet to call back.The parents are just playing a game. I am not going to get in the middle of a two-year battle. When the rep does call back and I pick up, I dont real know what I am going to say. It does make me mad that theyre using me as leverage. So if thats how I feel, how do you think this child would feel living it day in and day out. Source(s) As a side note on my rant, fortunately (and sadly) this child is well mannered. Now lets say the child isnt well behaved. It would make it very hard to straighten out the child knowing that it is the result of home life.I could discipline the child, but the result would probably mean further insubordination. In a similar situation, an unrelated schoolchild was behaving badly. The students home life isnt as bad as above, but it was still affecting the child. The student wouldnt beware to my instructions, I tried every trick in the book with no success. The student was sent to detention, etc, did all that. One day was the students worst. After a good scolding, I just sat there everlasting(a) at the student, the student glared back. Our hearts beating with fury.Instinctively, and againstall rules of teacher/student physical contact, I gave the student a cover. The student hugged back as if life depended on it. The student was in tears. A hug was like a long lost toy finally found. I had no real problems with that stu dent since. Created by Mark Glen Natural The Effect of Teacher-Family Communication on Student Engagement Evidence from a Randomized Field Experiment In this study, we seek to evaluate the efficacy of teacher communication with parents and students as a means of increasing student engagement.We estimate the causal consummation of teacher communication by conducting a randomized field experiment in which 6th and 9th grade students were assigned to receive a daily phone call home and a text/written message during a authorization summer school program. We find that frequent teacher-family communication immediately increased student engagement as measured by homework completion rates, on-task behavior and class participation. On average, teacher-family communication increased the betting odds a student completed their homework by 42% and decreased instances in which teachers had to redirect students attendance to the task at hand by 25%.Class participation rates among 6th grade stude nts increased by 49%, while communication appeared to have a small negative effect on 9th grade students willingness to participate. Drawing upon surveys and interviews with participating teachers and students, we identify three primary mechanisms through which communication promising affected engagement stronger teacher-student relationships, expanded parental involvement, and increased student motivation.

Anne Franks Post Capture Diary Essay Example for Free

Anne Franks Post Capture Diary EssayThe following each(prenominal) takes place between the epoch of Anne Frank and familys capture and her death in Bergen-Belsen Concentration Camp4th August 1944I dont go what happened. I just dont know. There is no way they could grow found with place some despicable, racist and inconsiderate person turning us in. Margot hasnt stopped crying. She is depending on me. I spend a penny to put on a brave face no matter how terrified I am of our destination and what awaits us on that point. The transport we are on smells of urine and something else disgusting I cant imagine what is secreting out. They tell us that we are going to a prison where we can meet other scum like us. I deal it is them who should be locked up. After all it is they themselves who are the scum5th August 1944We have arrived at our destination. I caught a glimpse of the name. We are in Weteringschan Prison. It means the prison of death. I can see why. bunk corpses are all around. Many of us have vomited at the mere sight. However we have been told there is worse to come. I cant imagine a worse place than this. I am kickoff to feel an illness about me. If I am sickening for something this early on, I will never survive. Soon they are shipping us off to Westerbork. I assume that where I will perish. Im so scared. I dont know how much longer I can bear thisAugust 8th 1944This is it. I cannot go on living anymore. They separated myself and Margot from Mummy and Pim. I kicked up such a engender that Margot had to pull me back to keep the guards from shooting me there and then. There are no words to see how melancholy I am feeling right now. I just have to sleep and anticipate that this fiendish life is all just a nightmarish dreamSeptember 3rd 1944I was shaken awake by guards early this morning.I was not awake enough to catch all of what they said but I caught the gist of it. Auschwitz Death Camp. Those words stroke fear deep into my heart. entir ely hope of survival drained instantly from my body. I didnt have the energy to fight back, so I stumbled onto the train with what few belongings I had left and watched my screaming tearful mother reach out to us. I couldnt stop crying for the whole journey. Why are the Nazis doing this to us? What have we ever make to upset anyone? Ive tried to lead a good life but obviously god involve to make Jews repent for something. mayhap this is like Noahs Ark. God is cleansing the Earth of all bad things. Maybe we are bad. Maybe we do deserve to dieSeptember 5th 1944Westerbork isnt as bad I thought. Apparently the Germans just let the Jews run the place as long we work hard. Me and Margot have been sentenced to potato peeling. There are worse jobs out there I still miss Mum and Pim so much though. I hope theyre okayOctober 19th 1944My hopes lifted when we were sent away form this shocking place. They descended back down again as soon as I realised we were just macrocosm transported to t he worst place I had ever heard of. Bergen BelsenDecember 24th 1942What a way to die Christmas. Crammed in a dark dank hole with hundreds of others like us. There appears to be an outbreak of a disease with yellow pustules oozing blood in the rest of the tents. It is only a matter of while before it reaches me and Margot. Speaking of Margot, she is sickening a lot worse than me. She is as pale as a ghost. I dont know how likely it is for her to pull throughJanuary 12th 1945The Germans might as well have abandoned us. There is no regimen or water. Everyone is covered in mud and scars. We only have bits of cloth to cover ourselves with. Worst of all Margot is taking a new turn for the worse every day. She cant even walk anymore. She spends all day in bed, just coughing and spluttering. The little food I get goes to her. Im so cold. We cant last much longer19th March 1945I cant go on. I woke up this morning. Margot didnt. I cant even walk as I am so grief-stricken. All hope is lost. Hitler will conquer the world and it shall perish at his holdIt is believed Anne died within a few days of Margot. They both perished of Typhus in March 1945.

Every Child Matters Act and the No Child Left Behind Act Essay Example for Free

Every sister Matters Act and the No Child leave Behind Act EssayRobinson 3rd hour Flanders A barrier for ensuring that all children in our community receive a high quality education would be the Every Child Matters Act and the No Child Left Behind Act. Ed. Gov states, President Bush do a commitment to ensure that all children receive a high quality education so that no child is left behind. In bonny one year after the president low gear took office, the No Child Lefty behind Act (NCLB) passed overwhelmingly. No Child Left Behind has guide to higher standards and greater accountability throughout the nations school systems. No Child Left Behind provides the schools with to a greater extent funding, gives states and school districts to a greater extent control and more flexibility to use resources where they atomic number 18 necessitate most, holds schools and school districts accountable for results, and may provide your child with free tutoring and extra help with school work. When it comes to improve education in our state I study our priority is to improve teaching, play better grouchy investments in our education systems, and coming up with better way to get educatees more refer and harebrained to learn.I believe we need to look at how much weve already spent and what were using the cash for and evaluate what we are receiving in return. Opening college doors to more high school students who breakt give way the funds to pay for it themselves is also a nonher way in improving education in our state, allowing more students to seduce the opportunity to receive a decent education. Offering more and specific work cerebrate classes that interest the student and offering high more challenging courses for the students as well.But its not just nearly what the state and community can do, but its also up to the parents. Parents and Guardians play a stupendous part in helping improve our education systems. The role of parent and parental involve ment in improving education in our state is being involved. Regardless of the family income or background students with involved parents are more likely to earn higher grades and test scores attend school regular basis. Students with involved parents tend to have better companionable skills, improved behavior, and graduate on time and attend college.Children who have parents who arent there to push and motivate them dont deal it quit far. Parental instigate is always needed and a big part of parental involvement. If your parent doesnt care close to your education or is involved regarding you education youre going to feel as if its not so important. Parents can become more involved by talking to their child and the childs teachers, making sure they know who is giving their child the education and to be sure the child is working(a) to their best of their ability.Physical environment affect school climate and student achievement by depending on what goes on inside or exterior of school of the school will the feelings expressed by students, teachers, cater and parents about school. If the child is placed into a negative environment outside of school theres a big guarantee that it will be brought back into school by that child. Theres also a chance that other students may pick up vibes from another student rather its negative or positive.When the child is placed into a erect positive environment outside of school more than likely he or she will feel more better about themselves and bring that attitude back into the school as well. A well disciplined environment, learning environment, social environment, and school-community relations all affect the schools climate and the achievements of the students who attend. When students have to travel outside their neighborhood to attend a great school their family looses time, money, and energy.To put your child in a school that is better than their neighborhood schools in all probability cost more and is a bit emba rrassing to the community or area you reside in. Youre using more gas to provide your child transportation to attend this school. It also takes up more time to take and pick your child up from a school thats more than 20 minutes away from where you live. Now with a lot of students coming from poorly educated schools to attend the good schools they are making the good public schools in that particular area look bad. Most Africa-American communities dont care about attending school or getting a good education.Everyone wants to make it out on their own but it seems as if the younger generations dont want to make the first step in receiving a good education. They dont take getting a education as serious as they should. But not all African Americans in a community feel that way. I believe the African-American communities stand beside other communities in America with the problems in the system. I believe the African Americans stand beside other communities because most of them dont care. From the looks of things I believe most African-Americans have the wrong mentality about school and life.

Indian Magazine Industry And The Effect Media Essay

Indian Magazine Industry And The Effect Media renderThe scrape industry is the oldest of all forms in India. Though book publishing consists of a very stiltcast part of this industry but the major portion is held by newsworthinesspaper and the powder store industry in terms of the revenue. The various reasons that assimilate increased the developing of this industry ar main(prenominal)ly the robust using up and rising income levels of the people. This is a mature industry but every year new magazines squander been launching. stark naked acts to focus on Niche topics for a special bunch of people (to cater to a particular audience) are launching heavily. The revenue source for a magazine is mainly subscription, single copy sales and advertising. The magazine industry is going through a tough phase in India just deal in otherwise countries. Newspapers excite added supplements to their main consequence and infringed on the content covered by magazines earlier. in th at respect is still a demand for high quality scar content and magazines need to deliver on that need to avoid losing manage share to other mediums. In addition, they also need to explore and flounder their content on the web and mobile platforms to give choice to their subscribers to assume content from anywhere and at any time.Literature reviewIndia has 49,000 publications, but annual revenues total just $1.1 billion. Most lack engineering science, marketing, and heavy(p) to grow which has resulted in a handful of publications dominating the market with the clock times of India Group being the market leader. Distribution is critical for a magazine since it has to be readily available and marketed to consumers. Big publications have blotto distribution network set up. With the growth coming from Tier-2 and Tier-3 cities, magazines have to expand their distribution channel sharp in those locations and localize content where needed.Trends in the Tech Magazine industryMultich annel 24/7 heart and soul Distribution. Print will still play a flagship role for most magazine enterprises, but on that point will be a continued drive to expand existing channels including fall guy magazines and newsletters, digital magazines and e-newsletters, mobile, Web sites, blogs, pod casts, virtual events, video and numerous others. E-Publishing Technology Forward This new way of carry the printed word to life has resulted in the creation of new software and hardware devices such as the beset (e-reader).Relevance is everything to consumers, and both emerging print-based and electronic technologies will continue to enable ever-higher levels of personalization at affordable costs. guinea pig Content is only growing in importance, and magazine publishers ability to generate targeted content will anticipate a huge asset in an information-hungry world.Magazines have discontinued supplements, which were earlier distributed open of cost with the main product.The print indu stry in India is highly fragmented collect to the large number of local languages. regional language publications own 46 percent of the market share, Hindi language publications cover 44 percent and the rest 10 percent is served by English publications. The primary penetration of English language magazines shortly is in metros and urban centres though the growth is widening to pureer cities as the education and income levels increase among the meat class. But also the Average issue readership numbers have been on a reduce due to increased competition from free content on the Internet and Mobile platforms.The ad revenue sources are national, local, classified, pre-printed (inserts) and advertorials. The CPM rate for magazines is lower than television and the audience is more targeted.With the opening up of Foreign Direct enthronization (FDI) policy, several international publishers are aggressively entering the market and this apparent movement is expected to continue.A min t candy of foreign players launched their India editions.The most notable magazine launched was Forbes India in May 2009 by Network18 and Forbes Media.RPG Groups Open, a weekly magazine aimed at evolved Indian readers who are well informed, well-travelled and identify themselves as global citizens.Pathfinder publishings maiden title Career 360, a monthly publication focusing on career advice.Technology Review, a technology magazine launched in India jointly by MITs Technology Review magazine and Cyber Media India Ltd.Hearst Corporations Harpers Bazaar, a fashion and dishful magazine in partnership with India straight off.The re-launch of Delhi Press The Caravan, a fortnightly magazine that covers politics, culture, arts and literature.Images Groups FNL and Salon and liveness etc., an Indian edition of international homes magazine.Gill India Communications What Women Want, a womans magazine for women aged between 20 and 45 years and Lifestyle Living, a lifestyle magazine dedicated to those with a creative lifestyle.The trend for foreign magazines to launch their India edition is expected to continue in 2010 as well, with BBCs Lonely Planet magazine having launched recently.Newspapers and publications have reduced the number of pages to cut print and production cost. Magazines have discontinued supplements, which were earlier distributed free of cost with the main product.Advertisement Revenue Breakdown by RegionNorth 23% southeasterly 38%East 9%West 26%National 4%Top 25 English Magazines in IndiaIndia TodayReaders tolerateGeneral Knowledge TodayCompetition Success ReviewFilmfare wisenessStardustOutlookDiamond Cricket TodayBusiness TodayFeminaCompetition RefresherHealth feedingAuto CarOutlook BusinessWomans EraBusiness IndiaChampakOutlook operatelerBusiness creative activityDigitSocietyFrontlineIndia Today is the highest read English magazine in the county with an impart of 1,955,000, which is an 8.7 percent decline in its readership. Readers Digest has seen a 2.1 percent drop in its short letter and is now at 1,327,000.Stardust has slipped down the list with a 11.4 percent decrease. The current zephyr is at 388,000.Diamond Cricket Today has an AIR of 378,000, which is a 5.5 percent decline.Competition Refresher has increased by 37.3% and its AIR is now at 335,000.The workweek has dropped by 4.2 percent and the AIR is 322,000.Femina has dropped by 4 percent and now has an AIR of 309,000.Business Today has dropped by 12 percent in its AIR down to 287,000.Health Nutrition has an AIR of 250,000, which is a 11.3 percent decline.The Sportstar has seen 14.8 percent drop in its AIR and now stands at 242,000.Business India stands at 222,000, which is a 7.5 percent decline in its AIR.Womans Era has seen an AIR of 200,000, which is a 4.8 percent decline.Auto Car had a 13.1 percent growth to an AIR of 199,000.Champak has seen a 4 percent decrease with an AIR of 193,000.Business India has an AIR of 166,000, which is a decline of 18.6 perc ent.Business World has an AIR of 165,000.Outlook Traveller has seen an AIR of 146,000.Digit has seen a 5.8 percent decline.Society has seen a growth of 1.7 percent.Frontline has seen a 20.8 percent decline.Femina Girl saw a growth of 6.2 percent.Auto India like many others has seen a 18.7 percent decline in its AIR.P C interest and Outlook Money have both seen a decline of 17.4 percent and 24.3 percent respectively.Business and frugality has seen a 6.5 percent growth with an AIR of 82,000.Inside Outside has seen a 17.3 percent while general has seen a 61.4 percent growth.Overdrive has dropped by 23.7 percent.The Telegraph in Schools has grown by 72.5 percent with an AIR of 69,000.New Woman has seen a drop of 9.2 percent while Magic Pot has an AIR of 58,000.Time has seen a growth of 3.6 percent.Cine Blitz has dropped by 5.7 percent while Elle and Savvy have grown by 29.7 percent and 13 percent respectively.Top English Magazines by SegmentCurrent Affairs, Culture government activ ityOutlookSociety WomenFeminaIndia Today PlusEntertainmentFilmfareStardustSportsSport StarESPNFashionVogue (UK) world(a)Business FinancialCapital Market (Stock Market)Business TodayComputer ElectronicsPC QuestTravel LeisureBudget TravelDiscover India MagazineChildrenAmar Chitra KathaSpidermanCompetition MasterFashion Lifestyle other MagazineM MagazineLiteratureDarpanIndia StarDiscussion of the caseBritains Haymarket Publishing Group already has ties to Autocar India, with 80,000 subscribers. Now, it can invest, provide funds to print more copies, market more strongly and use Autocar as a platform to bring its other brands. Bombays Tata Infomedia, a $30 million publisher of yellow pages and trade magazines, also has already started to solicit business with foreign companies. The Tata Group sold the Indian edition of Readers Digest magazine, making it the starting signal publishing property offered for sale since the government had scrapped the ban on foreign enthronement in th e print media.The opening up of the print media sector to foreign investment is a audacious decision by the Government, considering the unwillingness of so many past Governments to do the same. It could enrich the quality of the magazines and other publications.Online advertising sells for far less per ad than printed ad space, therefore promoting any company products or serving online is much more preferable. This comes as no surprise considering the small physical size of most online ads when compared to print ads. It is important for tab key advertising to define a pricing model for their ads. Tablets have the ability to get to much larger, unavoidable ads, similar to those seen in a printed magazine, with the addition of interactivity and multimedia. That being said, tablet price ranges could have the potential to be comparable to print advertisements.Though digital sales rise every year, print is still dominating the magazine industry.The Indian magazine sector has reached INR14.9 billion in 2009. The segments revenues increased at 7.2% y-o-y in the year 2009. Among the magazine companies surveyed, 73% of the respondents believed that magazine readership growth will continue to be drive by the metros and Indias 15 largest cities. Of the 20 most-read magazines in India, only 3 magazines are in English, while the remaining are in Hindi and other regional languages. English magazines however, garner the lions share of ad revenues. alternate revenue streams such as events and digital delivery are gaining ground, and are expected to account for 20%-50% of total revenues within the next three years.Currently, the magazine segment may not yet have successful strategies and business plans in place to profitably monetize the digital space. Talking about the digital space we see that the E-book sales have accelerated rapidly since 2008, but only a small fraction of consumers currently read e-books. The market for media tablets, which consists of tablet compute rs (including Apples iPad) and electronic readers (including Amazons Kindle) exploded in 2010. In the first year of availability over 15 million tablet computers reached consumers. In addition, the size of the Indian electronic reader market more or less doubled in size, surpassing 10 million units. By 2015, almost 200 million tablet computers are expected to be sold and consumers will use them to consume content that was previously found in printed books, magazines and newspapers.Although a large portion of consumers seem to enjoy indicant magazines on an iPad, print still has a firmer hold on the magazine industry.While this study shows print magazines as an overall more enjoyable and popular method of conveying magazine content, portable tablets such as the iPad are showing huge potential. Another thing regarding price was the fact that a single issue for print and digital were the same. Consumers realize there is no paper, postage or ink costs mingled with digital and are the refore not willing to pay as much for an iPad issue. While many enjoyed the tablet experience, overall opinions leaned toward print as their preferred method of obtaining magazine content. ConclusionPrint media companies have made great efforts to capitalize on the migration of consumer eyeballs towards digital, and magazine publishers are no exception. Newspapers have already confront severe competition from online news sources, and the adoption of media tablets, especially tablet computers, will make browsing news websites and digital editions even more convenient for consumers and advertisers.One important factor regarding the two media is consumer accessibility. If a consumer does not own a tablet, they are not able to access a tablet magazine. Whereas anyone interested in reading a magazine can do so without hassle. This puts tablet magazines at a induce disadvantage to print in terms of consumer accessibility. According to the Apple Inc. website, the price of an iPad comes in at virtually $500 dollars (IPad). The amount of money put into an iPad is much steeper than only purchasing a print magazine be it subscription or monthly. Print still has a significant lead on the consumer population.The destruction finally is although tablet magazines will take a portion of the magazine market, print still holds the volume of consumer interest. Firstly though, the iPad must become ubiquitous in order for its digital magazines to compete with the ubiquity of print. That kernel both the iPad Staughton 31itself as well as its digital magazines must drop in price. With the current popularity of print, programmatic bearing in tablets will need to be expanded upon graphics, navigation, interactivity and physical experience must become significantly more appealing if it is to ever overthrow print. Until more sophisticated digital features are implemented into the iPad, tablet magazines will continue to be second to the print magazine industry.

Book Review Of Sugar and Slaves

Book look backward Of Sugar and SlavesThe story Sugar and Slaves The Rise of the Planter Class in the side West Indies paints a clear picture of the face life in the Caribbean about four centuries ago. Using a strain of sources available, Richard Dunn explores the origin and the development of the plantation slave society in the region. He focuses on the cabbage output signal techniques, the violent nature of the slave trade, the hurdles faced in introducing and adapting English culture in the tropics, and the rebarbative mortality r take ins for both blacks and whites enriched these colonies.A summary of the bookThe narration begins in 1624, when the English in any casek stop of the tiny is inflict of St. Christopher. From that lonely outpost emerged a cohesive and potent headmaster class of tobacco and sugar planters that spread to Barbados, Nevis, Montserrat, Antigua, and Jamaica. The book vividly portrays how the English planters created a living hell in a Caribbean te nd of Eden and how they accommodated themselves to the human wreckage involved in turning the islands into highly successful sugar-producing colonies.An analysis of the bookThe seed brings to light the plight the natives of the Caribbean had to endure when the English invaded and conquered the islands. He points out cases of rape, forced labor, displacement from ones homes and deculturalization. The English rule this colony with brutality. At the books beginning, the author points out how the early English planters do their beautiful islands al most(prenominal) unliveable on page (xxiii). Midway through his story, he expresses he highlights that it is appalling and distressing that from New England to Virginia to Jamaica, the English planters in seventeenth-century America developed the habit of murdering the soil for a few quick crops and then locomote along. On the sugar plantations, unhappily, they also murdered the slaves on page (223). Most tragic is his exacting cast of how English colonizers turned their small islands into amazingly effective sugar-production machines, manned by armies of black slaves (xxi) and how this altered English cultural values, and ideas. In the authors perspective, this is a dejecting story of human degradation brutalilizing Africans, and of the self-brutalization of the English planters and overseers. He sums up by writing that the English sugar islands, were disastrous social failures by the early eighteenth century on page (340), expressing his contempt for the sugar planters.The brutal treatment the enslaved Africans went through had to trigger some hurl electrical resistance to the British planters ways as the author highlights on page (256) of the book by writing The stinging test of any slave system, writes Dunn, is the frequency and ferocity of resistance by slaves . However, even in Jamaica, Britains most rebellious colony, African revolts had little effect in bringing an end to slavery. Much more distinguish ed in destabilizing the British death-dealing sugar economy were hurricanes, earthquakes, malaria epidemics, and French mercenaries. Ironically the authors points out that, the English planters, who treated their slaves with such(prenominal) contemptuous inhumanity, were rescued time and again from disaster by the compassionate generosity of the Negroes (262). He goes on to argue that, the enslaved Africans lived indefinably difficult lives, dying prematurely, their attempts to resist brutalization were exercises in futility, and in the end awaiting redemption from of the British oppressors. This is a very saddening experience.The question of objectivity can be pointed out in regard to the authors idea in this book. Richard Dunn seems to be outraged and impatient with mans inhumanity to man, with unconscionable behavior, and quite pointedly with numerous inconsistencies of freedom-loving British planters making life a living hell on for Africans.In addition the author delineates th e land owner ship and concentration of power. Land is owner by fewer individuals than before. The process began in Barbados with electric switch from small scale cotton and tobacco production to extensive sugar production in 1640s.Power too was vested in the hands of few belligerent British planters during this period. Moreover inherited ideas and values continued to event in the British Caribbean but solitary(prenominal) in limited ways. The writer nones on page (264) that In their basic living arrangementsfood, clothing, and shelter-the early settlers, he explains, hung on to English customs. However the author only sees only cultural stubbornness or stupidity in clinging to English habits that did not conform to the tropics. They foolishly wore cool-weather garb, ate the wrong food, and built houses absurdly. In all other matters, the English planters tragically abandoned what might consume rescued them from the human catastrophe they were creating they rejected the idea of representative assemblies in order to convert the assemblies into platforms for the master class, sabotaged the militia system because it interfered with sugar production, censored religious belief in order to prevent slave unrest, made common law a mockery by withholding due process from three-fourths of the population, and discounted education.Illustrating how the English adapted painfully to the strange new tropical realness they labored to control, The writer points out on page (40)Seventeenth-century Englishmen attuned their lives to the weather, to seasonal change, and to the annual cycle of birth, growth, maturity, and death. But in the West Indies, they found a year-round growing season, year-round summer, and year-round heat. They were used to a moderate climate clean warm, moderately cold, moderately rainy and moderately sunny. But in the tropics they had to adjust their eyes to brilliant sunlight, and a pallet of splashing colors vegetation startlingly green, fruits a nd flowers in flaming reds and yellows, the mountains in shimmering blues and greens, shading to late purple, the moon and stars radiant and sparkling at night, and the encircling sea a spectrum of jeweled colors form cobalt to silver. They found the Caribbean atmosphere to be volatile blazing heat suddenly relieved by refreshing showers, and soft caressing breezes capriciously dissolving into wild and terrifying storms. In climate, as in European power politics, the Indies lay beyond the line.The authors stylistic ingenuity especially his to paradoxically narrate and happen upon the happenings in the Caribbean during the tumultuous era of the British planters, broadens the readers analytical view of the English invaders who did not go to Virginia or Massachusetts but forced their way into their tiny islands. On pages (337-38) He writesDespite . . . close contacts, the islanders rapidly diverged from the mainlanders, most particularly from the Puritan colonists in New England. . . . The New Englanders, through their numerous elective offices and obsess town meetings, encouraged (indeed almost required) every inhabitant to participate in public life, but in the Indies the big sugar planters completely dominated politics. . . . In New England the young were deferential to their elders, repressed their youthful rebelliousness, and often waited into their thirties to marry and set up on their own, while in the islands there were no elders, the young were in control, and many a planter made his fortune and died by age thirty. In short, the Caribbean and New England planters were polar opposites they represented the outer limits of English social expression in the seventeenth century. coatingThis story clearly illustrates the dehumanizing experience the Africans in Caribbean had to endure at the hands of the English colonizers. The English planters did not only invade the Caribbean, they conquered every aspect of life the natives had. They did away with the cul ture, they rejected the idea of representation in the assemblies in order to convert the councils into platforms for the upper class, dismantled the militia system because it interfered with sugar production, censored religion in order to prevent slave unrest, made common law a mockery by withholding due process from of the population, and discounted education.The story is same on the mind and lips of many Africans in the world over as it is an actual representation of the happenings in broad African society during the invasion and colony era. The authors shock and dismay at the brutal treatment meted on the Africans in the Caribbean by the British is all in all agreeable. It was dark period in the history of mankind although some have argued that the colonizers introduced civilization in the African society and I totally disagree. Their invasion did more harm if this story is anything to go by.